Platinum Styler - 1" Flat Iron

Shipped and sold by Seller Name 1
$271.15 (15% off)BESTapplied$319.00
Size:No Size
Offers & perks
23/mo.* suggested payments for 12-months totaling $271.15 with Macy's Card.

Product details

Web ID: 25261432

A smart styler with predictive technology for stronger hair and 2x more color protection. This flat iron is a 3x winner of Allure Best of Beauty award! Ultra-zone predictive technology monitors heat 250x per second across the plates and recognizes the thickness of your hair and speed at which you are styling to adjust the power accordingly. It ensures the optimum styling temperature of 365°F to deliver ultimate results, personalized to you.

  • Product Features

    • smart styler with predictive technology, Pre-set to the optimum styling temperature of 365°F for no extreme-heat styling damage.
    • Precision milled plates with ultra gloss coating for instant frizz-free styling - proven to deliver sleeker, smoother and healthier looking hair.
    • Unique wishbone hinge and rounded barrel enables versatile, snag-free styling to create flat iron waves, curls and sleek styles
    • Heats up in 20 seconds and comes with a heat resistant, protective plate guard
    • Universal voltage, professional length 9 ft. cord, automatic sleep mode after 30 minutes of non-use. 3 Year Warranty.
    • WARNING: Do not use any power adapter, charger or cords other than those included with your product. Using incompatible, counterfeit or non-certified accessories can cause fire or accidents. Contact the manufacturer for replacements.
    • Wipe clean
    • Imported
    • Request warranty information

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Orders will not ship in Macy’s packaging.
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • This item may not be shipped to Alaska, American Samoa, Guam, Hawaii, Marshall Islands, U.S. Virgin Islands, Puerto Rico, Palau, or the Pacific Islands.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.
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    To report suspicious activity, please reach out to Macy's at 1-800-289-6229 or click here to report online.

Ratings & Reviews

Here's what customers think
  • Customers frequently note that the styler heats up quickly, often within seconds.
  • The styler effectively straightens hair, leaving it smooth, shiny, and frizz-free for many customers.
  • Many reviewers find the styler versatile, using it for both straightening and creating curls or waves.
  • Some customers report that hair can get snagged in the plates or hinge of the styler.
  • Reviewers have mixed opinions on the fixed temperature setting, with some appreciating its simplicity and others desiring adjustable heat control.
AI-generated summary from 578 customers reviews.
4.5/5

585 star ratings & reviews

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On average, customers rate the Natural hold/lasting hold of this item as Lasting hold.

271 customer images

585 reviewssorted by Newest

Valerian
2 months ago
from Wisconsin

Loveeeed!!!

An impeccable finish, does not mistreat the hair, it gives it shine and softness!

Recommends this product

Customer review from GHD US

BreannaD
3 months ago
Incentivized review

Perfect straightener

I’ve actually already had a version of this straightener for years, and I love this straightener, but this black one is even better than the white one. It heats up super quickly and has noise cues to let you know that it is on and that it is ready and hot. When you first use it can be confusing because it doesn’t have a heat setting, which can be scary, but as you can see I got some awesome curls on my hair that I very lightly blow dried, so it wasn’t bone straight. However, it can also get your hair bone straight if you take smaller sections and with more time. I like the black cause it doesn’t show the oil residue that you see on other straighteners from using heat protection and using the straightener for curling. I like to use my straightener for curling and straightening. Pictured, I just used it for curling. You basically won’t need many other tools and your hair will stay healthy.

Customer review from GHD US

Meyat
3 months ago
from Henderson NV

My flat iron

Love them so much but next week after I got my flat iron went on sale.

Recommends this product

Customer review from GHD US

Trapper5
4 months ago
from California

New To Me - Still Learning how to use.

I am new to using the Platinum+. Ive used the original after for over 28 years. Its was my one and only Flatiron. This new black Platinum is easy to use, lightweight and works well. The plate is smaller than I would like.

Recommends this product

Customer review from GHD US

Wilde
4 months ago
from Seattle

Really light flat iron

The flat iron is nice but the power on and ready sound is not well made. Sound very static and the note is not clear. Kind of annoying.

Customer review from GHD US

LJ_of_MO
4 months ago
from MISSOURI

GHD continues to amaze!

Still the best straightening irons in the world. Love the technology of the Smart styler.

Recommends this product

Customer review from GHD US

RhiannonE
4 months ago
Incentivized review

Very nice straightener.

I received this hair straightener from Influenster to review. First off the packaging of the hair straightener is very nice very sleek. In the box, there is a hair straightener a manual and a little silicone cover that goes over the top of the hair straightener itself. The hair straightener is very fancy as well once you turn it on it plays a little music. The hair straightener heats up very quickly, after I plugged it in it was ready to go within about two minutes. I also really like that half of the straightener is rounded so I was able to straighten my hair as well as curl my hair with the straightener. I did notice that it took a lot of frizz from my hair. My hair is thick and frizzy so I do very much like the results after using the hair straightener. The hair straightener also plays a little bit of music when you turn it off the only thing that would make this hair straightener a 10 out of 10 would be if it had a way to change the heat settings. Other than that, it’s perfect.

Customer review from GHD US

Sopiko
5 months ago
from Brooklyn

One of the best GHD

i used to buy GHD product long time ago in Beauty Salon stores . After they closed down . Forgot about it to be Honest . I have been searching for Hair straightener and asked Chat GPT and when It popped up that’s when I remembered the quality of product GHD has . so happy with My purchase !! Will continue be regular Customer.

Recommends this product

Customer review from GHD US