They're Real! Lengthening Mascara

$29.00
Color:beyond black
Size:Standard

Product details

Web ID: 10452781

They're real! Mascara lengthens, curls, volumizes, lifts & separates. This long-wearing formula won't smudge or dry out and comes with a specially designed brush that reveals lashes you never knew you had!

  • Product Features

    • How to use:
    • Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift.
    • Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.
    • Beauty Tip:
    • For super curl and length, apply Roller Lash first to curl and lift your lashes. Then layer They're Real! Lengthening Mascara on top.
    • Benefit Cosmetics is the #1 prestige makeup brand in Mascara in the US.*
    • *Source: The NPD Group, Inc./ U.S. Prestige Beauty Total Department/Specialty, Makeup Dollar Sales, Jan 2018 – Mar 2018
    • The Starry Eyed Look featured on The It List
    • Book a brow appointment near you

  • Shipping & Returns

    • These items qualify for Free Shipping with minimum purchase! exclusions & details
    • Our Normal Gift Boxing is not available for these items.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

Here's what customers think
  • Customers frequently praise the mascara for providing significant lash length.
  • Many reviewers note the mascara delivers noticeable volume and a full lash look.
  • Mixed feedback exists regarding clumping, with some customers experiencing it and others finding the formula non-clumping.
  • Some customers report issues with smudging or flaking throughout the day.
  • Reviewers consistently mention the unique brush design, often highlighting its effectiveness in separating lashes.
AI-generated summary from 5,095 customers reviews.
4.2/5

7,157 star ratings, 7,105 reviews

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On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

56 customer images

7,105 reviewssorted by Newest

Benefit Cosmetics They're Real! Lengthening Mascara, Travel Size This review is from Benefit Cosmetics They're Real! Lengthening Mascara, Travel Size
Jojo
1 month ago
from CA
Incentivized review
Incentivized:Yes

My go to mascara.

This is a great product. I’ve used it for years. The brush separates, lengths, and applies the right amount of coverage.

Recommends this product

Jude
3 months ago

Buy this!

Love it!

Recommends this product

Customer review from Benefit Cosmetics en_US

Benefit Cosmetics They're Real! Lengthening Mascara This review is from Benefit Cosmetics They're Real! Lengthening Mascara
itsame
3 months ago
from Md.

Great color

Nice as expected can smudge if you’re not careful.

Benefit Cosmetics They're Real! Lengthening Mascara This review is from Benefit Cosmetics They're Real! Lengthening Mascara
Beams
3 months ago
from CA

excellent

Benefit Cosmetics They're Real! Lengthening Mascara This review is from Benefit Cosmetics They're Real! Lengthening Mascara
babysmomom
3 months ago
from Phila

I used this a while ago and came back to it. Love

Great mascara

Benefit Cosmetics They're Real! Lengthening Mascara This review is from Benefit Cosmetics They're Real! Lengthening Mascara
Nancy G
5 months ago
from Philadelphia

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Mascara

I love this product and have been using it happily for years! This tube of mascara that I purchased was very dried out and seemed very old. It was only one of 2 tubes on the display, so who knows how long it has been laying there. I went to take it back and I did not have the original box which I threw away when I first purchased the mascara so the store would not take it back or exchange it for a new tube. Really bothered me because I know the consistency that a new tube of mascara should be from Benefit.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product

SuziG
6 months ago

This used to be a good product

I bought this numerous times when it was a 'Mascara Primer' and it was fabulous. The brown color was perfect, it never clumped, and never flaked. This latest iteration is too black, it clumps badly and flakes all over the place. I will not buy it again!

Customer review from Benefit Cosmetics en_US

Dee
8 months ago

They're Real! Tinted Lash Primer

Brown is best. Have to find another brand.

Customer review from Benefit Cosmetics en_US