Shop our kid-approved picks from the season’s top brands, iconic characters, collectibles, must-have tech, games & more.
MEET OUR KID EXPERTS
Dreamhouse decorator
Play-Doh executive chef
Royal fashion stylist
Rock-star-in-training
Sonic’s sidekick
Barbie® Dream Plane
With three play areas, movable seats, travel accessories, and a working microphone, this plane is ready for first-class play.
Shop Barbie
Play-Doh Burger Truck
Kids can get cooking with 9 tools and molds that help them create burgers, buns, crinkle fries & more.
Shop Play-Doh
Costway ride-on truck
Vroom vroom! This car goes up to 4 mph and has a remote control for parents to ensure safety.
Shop ride-on toys
The world of LEGO®
Turn big imaginations into hands-on fun with builds for every age and interest.
Shop LEGO
KPop Demon Hunters
“Rumi has the best clothes. I’m always Rumi when I play with friends.”
Shop KPop Demon Hunters
4D Build Charizard 3D model kit
Build your own Charizard from 223 punch-out foam pieces. Fire-blowing powers not included.
Shop Pokémon
Mickey Mouse Hoedown Throwdown
This mouse has moves! Mickey sings and dances to two different songs and the little farm icons on his overalls light up.
Shop Mickey
New arrivals from Fisher-Price®
From baby’s first toys to toddler favorites, there’s plenty to keep little hands busy and big imaginations growing.
Shop Fisher-Price
VTech Kidi Star™ Rock Star Guitar™
“You can choose whatever beat you want and it has so many songs. Can I play now?”
Shop VTech
Barbie® Dreamhouse playset
2 pools, 2 slides, 2 houses, and 65+ pieces give kids unlimited ways to play.
Shop Barbie
Jurassic World Giganotosaurus
Use the tail to make the dino move and shift the spikes to make it roar.
Shop Jurassic World
Disney Princess Close & Carry
The two-sided house features five play areas, each one inspired by a different iconic princess.
Shop Disney Princess
Disney Princess Grand Carriage & Rapunzel
Ride along with Rapunzel and Pascal in their royal carriage.
Shop Disney Princess
Batman toys to the rescue
Bring Gotham City adventures home with Batman toys made for action-packed play.
Shop DC Comics
Tickle Me Elmo Giggle Max
Tickle Elmo’s belly, left foot, or right foot to get him moving and laughing with joy.
Shop Sesame Street
Spider-Man tool bench
Kids can use the 30+ tools and accessories to take apart and rebuild the cool Spidey car.
Shop World Tech Toys
VTech Kidi Star™ Drum Pad
“There’s a button that says ‘drum mode’ and there are lots of different drum modes. My favorite is the European mode because it’s so groovy.”
Shop VTech
Tech worth the hype
Tech gifts that keep kids and teens entertained, from gaming and music to listening, creating, and even taking flight.
Shop kids’ electronics
Hot Wheels Smash Down track set
Slam-launch the car to power it through the 12" loop and dodge the dreaded Hulk Smash.
Shop Hot Wheels
Melissa and Doug Swirl & Serve ice cream
Order up! Load the ice cream swirls into the dispenser to make swirly soft serve.
Shop Melissa and Doug
Celebrate 20 years of Pixar’s Cars with Mack
Lower the top level to create a ramp for fast-loading fun.
Shop Pixar Cars
